MAY 2026

In session 1, we begin to consider, learn about, and discuss ways to assess and communicate about public health’s impact across sectors and in the news and additional media. We’ll weave in asset-based framing and data visualization to share compelling stories.

In session 2, we delve into how we use place- and evidence-based information to create health messaging, including working with aspects of health literacy and communities.

In this session, we expand upon framing and move through exercises to frame your specific work for different audiences. We will also share framing strategies among participants to broaden our knowledge of effective framing practices.

In session 4, we will discuss planning for campaigns and materials, with a focus on social media approaches and metrics. The founder of Arclet, a North Carolina-based all-in-one platform for evidence-backed health communication, will orient us, and we’ll discuss considerations when communicating about critical contemporary topics from mental health and the environment.